Admissions

Yield Rate

The percentage of admitted students who choose to enroll at a college. A high yield signals strong applicant preference.

Yield rate measures how many admitted students actually choose to enroll. If a college admits 5,000 students and 2,000 enroll, its yield is 40%.

Yield matters to admissions offices because it affects rankings, financial planning, and class size targeting. Schools with low yield often admit a larger pool to hit enrollment goals, which can affect waitlist activity and admission rates by round.

For parents, the practical signal in yield is selectivity perception: a school with high yield (Stanford, MIT, Harvard typically post 80%+) tends to be a first-choice destination. Demonstrated interest, early-decision binding agreements, and merit aid offers are all tactics colleges use to lift yield.

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